Cookie Policy
Last updated: 15 January 2026
What Are Cookies?
Cookies are small text files that are stored on your computer or mobile device when you visit a website. They allow the website to recognise your device and store some information about your preferences or past actions.
We use cookies on our website (primeaetherium.pro) to improve your browsing experience, analyse website traffic, and provide personalised content and advertisements. This Cookie Policy explains what cookies we use and how you can control them.
By using our website, you consent to the use of cookies in accordance with this policy and your preferences as set through our cookie consent banner.
Types of Cookies We Use
We use different types of cookies for various purposes. Below is an explanation of each category and how you can manage them.
1. Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.
Purpose:
- Website security and authentication
- Remembering your cookie preferences
- Session management and form functionality
- Load balancing and website performance
Control: These cookies cannot be disabled as they are necessary for website functionality.
2. Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use this information to improve our website and services.
Purpose:
- Measuring website traffic and user behaviour
- Understanding which pages are most popular
- Identifying technical issues and improving performance
- Analysing user journey and conversion rates
Control: You can disable these cookies through our cookie preferences without affecting basic website functionality.
3. Functional Cookies
These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use on our website.
Purpose:
- Remembering your preferences and settings
- Providing enhanced features and content
- Enabling social media integration
- Improving user experience and accessibility
Control: You can choose to disable these cookies, but some website features may not work as expected.
4. Marketing Cookies
These cookies are used to deliver advertisements and marketing content that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.
Purpose:
- Delivering personalised advertisements
- Measuring advertising campaign effectiveness
- Retargeting visitors with relevant content
- Building audience profiles for marketing purposes
Control: You can disable these cookies through our cookie preferences. This will not affect website functionality but may result in less relevant advertising.
Cookie Details
Below is a detailed list of the specific cookies we use on our website, their purpose, and duration.
| Cookie Name | Purpose | Category | Duration |
|---|---|---|---|
| cookie_consent | Stores your cookie preferences | Necessary | 1 year |
| session_id | Maintains user session | Necessary | Session |
| _ga | Google Analytics - distinguishes users | Analytics | 2 years |
| _gid | Google Analytics - distinguishes users | Analytics | 24 hours |
| _gcl_au | Google Ads - conversion tracking | Marketing | 90 days |
| _gcl_aw | Google Ads - conversion attribution | Marketing | 90 days |
| IDE | Google Ads - advertising personalisation | Marketing | 2 years |
| preferences | Stores user preferences and settings | Functional | 1 year |
Third-Party Cookies
Some cookies on our website are set by third-party services that we use to enhance your experience and provide additional functionality. These include:
Google Analytics
We use Google Analytics to understand how visitors use our website. These cookies collect information anonymously and help us improve our website performance and user experience.
Google Ads
We use Google Ads for advertising and remarketing purposes. These cookies help us show relevant advertisements to users who have visited our website and measure the effectiveness of our advertising campaigns.
Google Fonts
We use Google Fonts to display custom fonts on our website. Google may set cookies to optimise font delivery and measure usage statistics.
These third-party services have their own privacy policies and cookie policies. We recommend reviewing their policies to understand how they handle your data.
Managing Your Cookie Preferences
You have several options for managing cookies on our website:
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner that allows you to:
- Accept All: Consent to all cookies for the best experience
- Reject All: Only allow necessary cookies
- Customise: Choose which categories of cookies to allow
Changing Your Preferences
You can change your cookie preferences at any time by:
- Clearing your browser cookies and revisiting our website
- Using your browser's cookie management settings
- Contacting us directly for assistance
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Block all cookies
- Block third-party cookies only
- Delete existing cookies
- Set preferences for specific websites
Please note that blocking or deleting cookies may affect your browsing experience and some website features may not work properly.
Google Consent Mode v2
Our website implements Google Consent Mode v2, which allows us to respect your cookie preferences while still providing basic analytics and advertising measurement. This technology:
- Adjusts how Google tags behave based on your consent choices
- Provides privacy-friendly measurement when consent is not given
- Ensures compliance with privacy regulations
- Maintains website functionality regardless of your cookie preferences
When you reject marketing or analytics cookies, Google Consent Mode ensures that these services operate in a privacy-preserving manner without using cookies for personalisation or detailed tracking.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or applicable regulations. When we make significant changes, we will:
- Update the "Last updated" date at the top of this policy
- Notify you through our website or email if required
- Request renewed consent if necessary
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and how you can manage them.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
PrimeAetherium B.V.
Email: [email protected]
Phone: +31 50 444 7432
Business Hours: Monday - Friday, 9:00 - 18:00
Address:
Nieuwstraat 231
9721 GW Groningen
Netherlands
For more information about how we handle your personal data, please see our Privacy Policy.